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20 January 2025

激励机制与竞赛表现关联性之探讨:以创新创业竞赛为例

智明 张1
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1 韶关学院 创新创业学院, 中国
MEMR 2025 , 2(1), 10–12; https://doi.org/10.61369/MEMR.2025010004
© 2025 by the author. Licensee Art and Design, USA. This article is an open access article distributed under the terms and conditions of the Creative Commons Attribution -Noncommercial 4.0 International License (CC BY-NC 4.0) ( https://creativecommons.org/licenses/by-nc/4.0/ )
Abstract

本研究探讨在创新创业竞赛中,不同激励机制如何影响参赛团队之表现。研究依据动机理论中的自我决定理论、期望理论与目标设定理论进行理论分析,采用定性研究方法,透过次级数据与比对分析,归纳出激励机制设计与竞赛成果间的关联。研究结果指出,适当的激励机制能有效提升团队之投入程度、创新行为与持续参与意愿。此研究有助于竞赛主办单位优化激励设计,进而提升创新创业竞赛之整体效益。

Keywords
创新创业竞赛
动机理论
竞赛表现
References

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